
We had engaged Centre Of Gravity to chart out the future course of direction for Cottonworld as a brand & as an organisation.
We were extremely impressed with their quick & deep understanding of our category & brand (which they were handling for the first time); and the overall handling of the entire exercise from start till the implementation phase, importantly their readiness to roll up their sleeves & get their hand dirty.
Their passion for what they do, the sincerity with which they do the work is very rarely seen in people. They take a very personal interest in the brand and truly work from the heart. Even after finishing the project, they have very regularly stayed in touch for the past one year (overseeing the implementation), with the best interest of Cottonworld at heart.
The strategic recommendations made by Centre Of Gravity is being currently implemented and has already shown some early success.
I would recommend Centre Of Gravity 100 percent to anyone.
Lavin Lekhraj
Partner |